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Introduction to SEO

How can I set Goals and KPIs for my SEO plan? You can use Google Analytics to track traffic from the search engines and tools like ahrefs or semrush to measure you position in the search results.

Keyword Research

What is a good number of searches for a keyword? For a blog post approx 1000 searches per month is a good starting point.

On Page Optimisation

How to add keywords to a blog post? You should add keywords in your blogs url, title, phrases and in images Alt-tags. For best results, use your keywords within the first 200 characters of your blog post, several times throughout your post, and near the end of the post.

Link Building

What is link building and why we need to create backlinks? Link building is the process of acquiring hyperlinks from other websites to your own. The search engines do not just look at the content of the page; they also look at the number of links pointing to that page from external websites and the quality of those external websites. The more high-quality websites that link to you, the more likely you are to rank well in search results.

Learn how to do an SEO audit in 10 easy steps and get the SEO audit checklist, tips, and free tools you need to succeed.

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